Monday, November 12, 2007

Push-Button Society

There has been some discussion in the media recently regarding the dramatic increase in obesity and people getting significantly overweight all over the world. Some have suggested that the people are to blame. If you are fat it is because you are lazy. Others have blamed society. The world is making it easy to get fat. I think both theories are correct. We are all to blame. We are living in a push-button society in which we expect a quick and easy solution to every problem.

Picture this. You come home at night after a very tough day at work. You are hungry but you do not feel like making anything. You just want to hurry up and satisfy your hunger and get some much-needed and well-deserved rest. And most people would not blame you one bit for feeling this way. So, you go to the fridge and pull out a frozen dinner. You pop it in the microwave, push a button, and in a matter of a few minutes you have a hot dinner ready to be eaten.

Now dinner is over. You feel better now that your hunger has been satisfied. You are ready to put your day’s work behind you and clear your head. You need something to entertain your mind for a little while. What do you do? You go into the living room, sit down on the couch, grab the remote, push a button, and…voila. Entertainment!

Once you are done being entertained for the moment, you decide that you want to know what is going on in the world. You want to know where the most death and destruction is occurring. You want to know why one political party is criticizing the other now. You want to know what actress just broke up with her singer boyfriend. So you go to your computer and click away. Each button push gets you more and more answers and it is so satisfying that you keep going for over and hour.

During the time you were clicking away on the Internet, you happened to come across an advertisement for some swimwear. This got you thinking. “I wish I could wear that and look like that actress who just broke up with her singer boyfriend,” or the guys “I wish I could walk next to a girl on the beach who was wearing that and have her think that I looked good enough to be with that actress who just broke up with her singer boyfriend.”

Now you are picturing yourself on the beach in your current shape. It gets you to declare your determination to lose some weight and flatten your stomach. But how do you do that?

Well, if you can push a button and have a hot meal ready in minutes, if you can push a button and have entertainment for an hour, and if you can push a button and learn what is going on anywhere in the world, why can’t you push a button and get the body you want?

And there we have the core of the attitude of our push-button society.

This may seem to be an exaggerated example. I mean no one really thinks they can push a button and get a “hot” body, do they?

Maybe people don’t think this exactly, but, at the root of the matter, the feelings are the same. We want something now and we want getting it to be easy. It seems as if we have put that old say that “nothing worth achieving comes easy” to pasture. We want everything to come easy and when it doesn’t we get discouraged.

This is a huge problem because fat loss is not easy. It can not be easy. We are talking about changing your body composition. We are talking about reversing months or even years of damage. This cannot be accomplished with the push of a button. There is no magic pill that does this. There is no magic exercise that can be done while laying in a comfortable position that does this. There is no diet that can make you lose 30 pounds of bodyfat in 30 days and keep it off.

We are living in a world of lies and disillusion. We want everything to be easy and comfortable. We want fast results without having to put in much work for them.

Here is a newsflash people: The world’s population is getting fatter everyday even while technology is improving. If getting the body of your dreams were easy, then why, in this day in age, would we not all look great in our bathing suits? Why are so many people extremely overweight if successful fat loss is easy? The answer, of course, is it’s not easy!

Losing bodyfat and improving your physique takes hard work and dedication. It takes discipline and courage. It requires sacrifice and consistent application. All this comes down to each person individually. We must destroy this push-button lifestyle. Sure, it is great having modern conveniences, but they should not take over our lives.

If you want to burn that fat, flatten your stomach, and feel healthy then you are going to have to work for it. The first step to achieving these goals is to understand that it is not going to be done with the push of a button.

The overweight and obesity problems we are currently facing in the world are due to both society and individuals. We have created a mentality that everything should and can come easy. If we are going to reverse this problem then we most begin by creating a new mental approach to life and fat loss. And yes, even this cannot be accomplished with the push of a button.

For more, please visit and get on my mailing list. Let's conquer this fat loss problem together.

Yours truly,

Matt Maresca

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